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Tackle Tips

January 2018

What in the World is Happening?

Worth prides itself on sourcing the highest quality materials and we keep in close contact with our suppliers to get the best material prices possible. Your satisfaction is very important to us and we hope we have been successful in providing excellent customer service and products. We regret that rapidly rising costs for brass, necessitates an increase in the price of all brass items, by four percent, as of February 19th, 2018. This increase will be reflected in the ‘price per thousand’ for all lure components consisting of brass...

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June 2017

Adam Kolbeck has recently joined The Worth Company as our Manufacturing Sales Representative. We think you might like to get to know Adam a little better.

Adam has been passionate about the fishing industry for most of his life.  Adam fishes competitively, and loves to stay on top of the latest innovations and trends in the fishing industry. When he wasn’t spending time on the water, Adam completed his degree in Business Administration with a special emphasis on marketing. What a perfect combination of talents to assist Worth customers with all their lure component requirements....

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February 2017

The Fishing Industry Will Miss One of Its Iconic Resource People

Denny Rosenthal, head of Customer Service and International Sales for The Worth Company, has announced her retirement. Denny has been a major resource person in the fishing industry for nearly 30 years, with the last 20 years spent at Worth. She has been a familiar resource for thousands of Fishing Lure manufacturers... not only supplying them with Worth components, but networking with them for other suppliers, services and resources within the industry. Denny's services and personal touch will be...

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