• Real Feel
    blades and spoons
  • fishing lure components
    Made in the USA
  • fishing lure components
    Made in the USA

The Worth Company is the leading original equipment manufacturer (OEM) of high quality fishing lure components in bulk quantities. We are proud to be a family owned and operated American manufacturer, located in Stevens Point, Wisconsin. All of our OEM fishing component products are designed and produced in bulk under one roof, ensuring the highest quality at the lowest price.

Product Spotlight

  • If you are looking for the ultimate French-style inline Spinner, look no further than The Worth Company. 

  • The Worth Trollers are perfect for those Great Lakes patterns for use on salmon and lake trout. 

  • Worth’s American made ball bearing swivels feature the smoothest spinning action available.