• Real Feel
    blades and spoons
  • fishing lure components
    Made in the USA
  • fishing lure components
    Made in the USA

The Worth Company is the leading original equipment manufacturer (OEM) of high quality fishing lure components in bulk quantities. We are proud to be a family owned and operated American manufacturer, located in Stevens Point, Wisconsin. All of our OEM fishing tackle component products are designed and produced in bulk under one roof, ensuring the highest quality at the lowest price.

Product Spotlight

  • Worth Olympic blades give you an arsenal of options to produce the very best bladed baits!

  • The Worth Company's new UV Magic Clear Coat. Now UV it, Now U-don't!

  • Check out our best-in-class line of brilliantly glowing and durable glow paints, now available on all blades and spoons.