Sign up today to get Tackle Tips delivered to your inbox.

Tackle Tips

December 2014
Image of Worth Aspen Blades

Great News, we are ahead of schedule! The New Aspen Willowleaf blades and the Aspen Deep Cup Colorado blades will be ready to ship within a week. Worth’s line of Aspen Willowleaf, Colorado, and Deep Cup Colorado blades are designed to be a perfect substitute for the “traditional” blades. All of these blades are made from the same high quality brass material with the finishes that you expect and of course, they are cost-effective. The new Aspen line consists of the Aspen Willowleaf blades sizes 3, 3 ½, 4, 4 ½ and 5, Aspen Deep Cup Colorado blades sizes 2 – 8 and Aspen Colorado blades sizes...

Read more
December 2014
Image of runners handing off a baton

Competition is good for business. It gives customers choices and keeps competitors on their toes. But did you know that The Worth Company takes friendly competition even a step higher? Here at Worth, we not only supply lure manufacturers with most of their necessary parts, we also supply our competitors with many items which are the most difficult to produce. Since Worth does virtually all types of high-precision metal fabrication, we are well equipped to supply our competitors with the parts they aren't able to produce themselves. We are able to supply high-speed wire forming, screw-...

Read more
December 2014
Image of Joseph Worth at a 1950's Trade Show

Unidentified buyer (L) and Joseph Worth Sr. (R) at US trade show early 1950’s.

The roots of The Worth Company lie with Joseph Worth, a German-Canadian immigrant who began the company in 1940. Over the next 74 years, the company was passed on to his son Robert, then his grandson David. With the welcomed addition of David's son Tim about five years ago, the company is entering its 4th generation of Worth leadership. Only about 10% of family businesses manage to survive to a 4th generation, so it's something to be quite proud of. What does that mean for you as a customer? Well, it means that the business owner's pride and commitment have been successfully passed on to...

Read more

Pages